Inside Fahmeena Odetta's Head

Blog by Fahmeena Odetta Moore. I trust in Almighty God ("But blessed is the one who trusts in the Lord, whose confidence is in him.")


Interesting Article On Online Reviews, Happiness and Travel

I found an interesting article that used online reviews to measure consumers’ happiness with travel destinations. The article is:

Utilizing text-mining to explore consumer happiness within tourism destinations

By: Benjamin Garner, Corliss Thornton, Anita Luo Pawluk, Roberto Mora Cortez, Wesley Johnston, Cesar Ayala

https://www.sciencedirect.com/science/article/abs/pii/S0148296321005853

The researchers used travel reviews from Yelp.com. They extracted words from the reviews to measure how happy the consumer was (their emotions) with their travel.

This article was not one of the articles reviewed/analyzed for my literature review paper on online reviews. I wish it was around then. It is interesting that the focus seems to be on marketing though. My literature review paper had a different slant. And, the value or contribution of my paper was decision-making.

Did you see my concept map prepared from the first set of articles selected for my literature review paper? It is available here: http://fmooreconceptmap1.blogspot.com/.

Concept map by Fahmeena Odetta Moore
Picture of article by Fahmeena Odetta Moore\

Some more travel photos:

Travel photo 1 – Fahmeena Odetta Moore
Travel photo 2 – Fahmeena Odetta Moore
Travel photo 3 – Fahmeena Odetta Moore
Travel photo 4 – Fahmeena Odetta Moore



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FEATURED

I am working to be published.

I completed 11 signature assignments – significant papers with original ideas. In one paper, I foresaw specific problems at a major company. In another, I designed a study (with statistical analyses) to explain why videos do not significantly enhance or improve online reviews. I worked alone. My signature assignments available at: https://fahmeenaodettasignaturepapers.tumblr.com.

About THIS BLOG

I created this blog to capture my thoughts and ideas and to practice writing. Why practice writing? I was on a break from my PhD and not writing much. I needed to continue writing regularly – I wrote and submitted weekly assignments/papers.
I also track my mental health using this blog.

I am currently working on publishing my papers in academic journals. Click the ‘paperforpublishing’ tag in the tags section below for my last status update. My main area of specialization is usability/user experience. Click on the ‘usability’ tag to view my posts, including ideas, on usability. If you are here for information on my success research, click on the ‘success’ tag. If you are here for information on my hometown, click on the ‘lindenguyana’ tag.

I welcome comments. Submit your comments and feedback at any time. I prefer that you use Facebook for comments, but feel free to comment in any of the blogs or on Twitter.

Contact me at: moorefo1@gmail.com.